Black Hat SEO Techniques To Avoid

Your website gets top rankings for several targeted keywords on search engine. That is a good news! Your SEO marketing campaign has been running effectively with positive outcomes. So you may ask if those top rankings of my website permanent? Can anyone hurt my website by losing the rankings? Rankings are not permanent, and it is possible to impact negatively if black hat practices going on around your website. Many of the dishonest webmasters and spammers in the internet community are trying black hat SEO practices as much as they can in order to manipulate the search engine rankings for their own good. Search engines like Google have been pushing heavy penalties to those practices, and your website should stay them away too. Several common black hat practices and spams are listed. The best solutions are provided too.

Spammers like to create a lot of sites and linked to other sites to boost their website rankings artificially. The network of sites is bad neighborhoods. A website from the bad neighborhoods usually has very low-quality content, poor design. An easy way to check if a website part of bad neighborhoods is to check the spam score by using the Moz site explorer. Do not link to any pages of bad neighborhoods websites from your site. If you have links to the spamming websites, your website may trigger a penalty from Google. And your website will lose top rankings.

This is an old day black hat practice, but still worthy to pay attention. Webmasters use keywords text in a page, which has the same color as the page background. The purpose is to trick the search engine for a better ranking of the keywords. Now search engines like Google can understand not only the text of the page but also the designs. The search engine like Google perceive the use of hidden text in any page of your website, a penalty may be triggered. To avoid the penalty by mistake, simply never assigns the same color to your page text as the color of page background.

Produce the content for your users and not for search engine. Keep this rule in mind, you should be found. Don’t use keyword terms in every sentence. Write SEO friendly content so that your keywords flow naturally.

Produce the content for your users and not for search engine. Keep this rule in mind, you should be found. Don’t use keyword terms in every sentence. Write SEO friendly content so that your keywords flow naturally.

Cloaking is a black hat SEO practice. When a cloaking applied to a page, the page directs search engine to one page and send the real visitors to a different page. In old days, the cloaking practice is widely used by spammers. A cloaking page gives the information the search engine crawler needs to push that page to the top of search result. The cloaking is not working anymore due to the search engine algorithms updates over the years, and cloaking practice also comes with a penalty from search engines. To stay on the safe land, make sure your webmaster never applying cloaking for any purpose on your website.

Top rankings show the efforts you have worked on your website. Protect website search engine rankings from black hat spams will ensure the best performance of the site and the biggest outcomes from the site. Give your website ongoing website SEO services will keep your website away from internet poisons.